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  • LOCATION
  • SERVICE

    Alison Beckner

    Los Angeles, California, United States.

    • Creative Consulting / Mind/Body Talent
    • Brand Facilitation / Communications, Marketing
    • Media Strategy / Writing, Editing
    • Content Development

    About

    I am an entrepreneur, content director, talent facilitator and brand evangelist with 15+ years of experience in the international fashion, lifestyle and luxury industries. 
    In 2013, I founded Scout Consulting, a trailblazing Paris-based agency specialized in Communications Strategy, Branding and Experiential Programming. 
    In 2016, I co-founded Inside/Out Women, a Franco-American multimedia platform, consultancy and creative agency with empowerment at the heart of each conversation. 
    As an editor, I am the Editorial Director of Human Shift and have contributed to leading media outlets including Vogue.com, Condé Nast Traveler, Well+Good, The Chill Times, Travel+Leisure, Dapper Dan magazine, Lula magazine, Grazia France, Grazia.it, W magazine and Women's Wear Daily. I also conduct ethnographic research for a diverse group of lifestyle brands. 
    Overall, my professional trajectory combined with a passion for empowerment, wellness and personal development result in an extensive understanding of contemporary cultural trends and consumer behaviors. 
    You can currently find me somewhere between Mexico, Los Angeles and Paris.

    PhilosophY 

    As a lifestyle anthropologist of sorts, I thrive on creating and connecting global communities of empowered individuals through words, action, analysis and experience. 
    This involves building relationships with talented practitioners and wellness brands in order to define aspirations and work towards authentic growth. 
    As a mind/body talent and brand facilitator, I provide wellness artists with a unique blend of services including representation, branding, creative direction, media relations and project management. 
    This hybrid approach allows me to bolster artists' creativity and enable them to fully expand artistically by accompanying them in the development of their storytelling, championing their talent across channels, and proactively brokering premium opportunities such as strategic partnerships, commercial endorsements, speaking engagements, events and experiential curation, corporate wellness activations and more. 
    Though my extended network and with my Inside/Out business partner, we also provide services such as creative direction, retail consulting, market research, business coaching, branding, social media strategy, social media marketing, creative teams for content (online + off), styling, public relations. 
    I have created this holistic approach to serve select artists efficiently and successfully and in order to have maximum impact, build awareness and wake people up.

    Qualifications

    I have a BA from Columbia University and received a fellowship to do post-grad studies at New York University.

    Years In Practice

    15 Years.

    LATEST NEWS

    September 2018 
    Human Shift magazine (print biannual available now - link: humanshiftpaper.com) 
    Inside/Out Podcast #2 - A conversation with Shiva Rose & Nitsa Citrine (link: http://insideoutwomen.com/feed/a-podcast-conversation-with-shiva-rose-nitsa-citrine) 
    A (very) personal essay for The Chill Times (link: http://thechilltimes.com/i-found-the-love-of-my-life-through-a-journey-of-self-discovery/

    Featured on CAP Beauty's blog (link: https://capbeauty.com/blogs/the-thinking-cap/my-universe-alison-beckner) 
    Inside/Out feature on New World Native founder Rachel Hughes (link: http://insideoutwomen.com/feed/experts/rachel-hughes-female-founder-new-world-native-global-wellness-community)

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